Want to cut down on your writing time?

Want to cut down on your writing time? | Elizabeth Campbell Wow School Global

Want to cut down your writing time? Great, me too. So I had a look at what I could do when it came to my online content.

And what did I find? A whole bunch of tips I could share with you while implementing them myself!

Writing Time Tip 1 – Restyle your old posts

I had some great posts that were working really well to get people signed up to my lead magnets and courses.

Want to know what I did?

I did an audit of my content.

Cut and pasted all the content that did well to get results.

Then added it to a 3-month marketing calendar for my lead magnets and courses.

Put it on rotation.

Boom! Done. Posts written. Rewritten and scheduled.

TIME SAVED: 4 hours

Writing Time Tip 2 – Write about what your passionate about

Guess what? You’re playing small with your content and I know you could be playing a bigger game!

I bet there’s something you are doing right now that keeps you from reaching your full potential online. If this is you, it’s time to start writing about what you’re passionate about.

First, this will help you start playing a bigger content game and second, it’s going to help you write so much faster! 

Why? Because how easy is writing about something you know and love?!

ACTION STEPS: 

1. Take a minute to think about where you could be bolder and put yourself out there more online. 

2. List some topics you’ve been dying to write about and know you WILL nail! 

3. Start writing now! Take one small step today to make it happen and write a blog.

TIME SAVED: 1 hour of blog writing time

Content success - Free training Get Results - How to write copy that gets results - Elizabeth Campbell Wow School Global and EC Writing Services

Writing Time Tip 3 – Use a proven method to write

Attract new customers and engage with your audience with high-quality content, they say … A statement you hear all the time. But it is one that can seem impossible to achieve!

Be curious when it comes to your content.

Here are 4 key content tricks to help you write better content FAST!

1. Write to your target market and find out what they truly desire.

2. Create a list of WOW Words and insert these into your content. 

3. Get your message right and make sure it runs throughout your content.

4. Promote your business in a way that rewards people and not repels them!

TIME SAVED: Countless hours of trial and error

Writing Time Tip 4 – Stop creating so much content!

Is there such a thing as too much content? 

Yes! 

In the past, we once shared 720 pieces of content across all the platforms: LinkedIn, Twitter, Google Plus (when it was still around), Facebook personal, Facebook business page, Instagram, email, and blog IN ONE MONTH.

Phew, talk about overload! I would never do that today. And for all of the business owners who have been following this strategy – stop now and save your time, money, and effort! 

Here’s what I learned about the changing face of content over the years: 

1. You don’t have to be on every platform – choose wisely.  

2. Instead, cross-promote one set of high-quality content across all platforms.

3. It’s not about “how much” content you create; what matters is how effective, scroll-stopping, and valuable it is.

4. Don’t overwhelm your audience with a tidal wave of information. Value their time.  

5. Let fellow business owners know that there is a better, more effective way to succeed! 

TIME SAVED: 10 hours a month

Writing Time Tip 5 – Create some writing habits

I don’t have time to write content … said by almost all business owners at some point!

For me, this was a crippling struggle and limiting belief I had a few years ago about my content. I was so torn because here I was forever encouraging business owners to find the time to write and I was guilty of it too. I felt like such a fraud!

I needed to get a handle on it, but how do you find more time in an already-packed schedule?

Here’s what I did: 

  •  I dedicated time to writing once a week. I put it into my schedule as an appointment that I couldn’t miss, even if I wanted to. Just like I am doing right now as I’m writing this to you.
  • I also found an accountability group and an accountability buddy to help with whatever I was keeping myself accountable for – I just asked them to hold me accountable for my content.
  •  I would write when I was inspired. Sometimes it was really hard just to sit there and write. So, regardless of what time it was or where I was, I would whip out a notebook and pen or my phone and start writing (I still do this!). I have been known to write a blog while doing a workout at the gym and while on a morning run (I have to record and transcribe those!).

The best thing you can do is start to create writing habits that suit you.

TIME SAVED: Many (many, many) hours!

FREE copywriting training at your service, my friend

Right now, content cut-through and standing out online is critical to business success.

SPOILER ALERT – It always has been!

You know content is important, but it’s hard, right?

Sometimes you feel like you have it nailed and other times you feel like you’re no good at it and it will fall on deaf ears! {I hear you!}

But what if there was a simple and easier way to write your content to:

– INCREASE ONLINE ENGAGEMENT

– GET MORE LEADS AND INQUIRIES

– SCORE MORE CLIENTS

I believe producing great content is a skill anyone can master with the right tools and mentor – so I’ve created a free training to will give you the know-how and confidence to achieve lasting results.

So if you want to learn how to produce awesome content all the time … my free training will help you by showcasing:

3x Content Success Drivers

  • 3x content success drivers to write content that gets better results (results = confidence)

5x Stages of Content Creation

  • Your personal next steps – so you know where you’re going and what content you need (planning = confidence)

5x Content Writing Strategies

  • 5 content strategies to WRITE  with more CONFIDENCE so you start getting better results!

If you are ready to take content into your own hands, I’m here to help you – check out the “Get Results: How to Confidently Write Copy that Gets Results” free training now.

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